Introduction

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(Marie’s the Name) His Latest Flame: A Heartbeat of Rock and Roll History
Elvis Presley’s “(Marie’s the Name) His Latest Flame” isn’t just a catchy tune – it’s a snapshot of early 1960s rock and roll, tinged with a touch of heartbreak.

The song’s journey began with songwriting duo Doc Pomus and Mort Shuman. Renowned for crafting hits for artists like Elvis and Dion, they penned “(Marie’s the Name)” in 1961. The first to record it was Del Shannon, releasing it on his album “Runaway with Del Shannon” that same year.

However, “(Marie’s the Name)” found its true home with Elvis. Stepping into RCA Studio B in Nashville on June 26th, 1961, Elvis laid down his now-iconic version. The track’s brilliance lies in its simplicity. A driving Bo Diddley beat propels the song forward, while Elvis’s characteristic vocals weave a tale of lost love. The lyrics paint a picture of a man resigned to his ex’s new romance, masking his pain with a facade of well-wishes.

“(Marie’s the Name)” wasn’t just a standalone single. It became the A-side to another Presley powerhouse, “Little Sister.” Some music experts argue this pairing might have even hindered both songs’ chart potential. Regardless, “(Marie’s the Name)” climbed its way to No. 4 on the Billboard Hot 100 and achieved gold record status, solidifying its place in Presley’s discography.

The song’s legacy extends beyond the charts. It showcases Elvis’s versatility. While renowned for his electrifying performances, “(Marie’s the Name)” demonstrates his ability to deliver a powerful ballad, even within a rock and roll framework.

So, as the opening guitar riff of “(Marie’s the Name) His Latest Flame” rings out, prepare to be transported back to a time of poodle skirts and jukeboxes. This song isn’t just about a fleeting romance; it’s a testament to the enduring power of rock and roll and Elvis Presley’s undeniable charisma.

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