Introduction
“This Time” is a classic rock ballad by Canadian rock star Bryan Adams, released in 1983 as the third single from his successful album “Cuts Like a Knife.” This power ballad, with its soaring vocals and heartfelt lyrics, delves into the complexities of love and relationships, resonating with listeners through its themes of longing, regret, and the hope for reconciliation.
The song’s lyrics paint a picture of a man reflecting on a past relationship, acknowledging his mistakes and yearning for another chance. The raw emotion in Adams’ voice, combined with the driving guitars and powerful drumbeat, creates a sense of urgency and desperation. The listener is drawn into the narrator’s emotional turmoil, feeling his regret and understanding his desire to mend the broken bond.
“This Time” was a commercial success, reaching number 24 on the Billboard Hot 100 and further solidifying Adams’ place in the rock music scene. The song’s music video, directed by Steve Barron, further enhanced its popularity. The video, filmed in a desolate motel in rural British Columbia, features Adams as a man haunted by memories of a lost love. The imagery of empty rooms, dusty landscapes, and fleeting glimpses of the woman adds to the song’s melancholic atmosphere.
“This Time” remains a staple in Bryan Adams’ discography and a beloved classic rock anthem. Its enduring appeal lies in its relatable themes of love and loss, combined with Adams’ signature raspy vocals and the song’s powerful instrumentation. Whether you’re a longtime fan or a new listener, “This Time” is sure to evoke strong emotions and leave a lasting impression.