Introduction
Scotty McCreery’s “It Matters to Her” is a heartfelt country song that delves into the nuances of nurturing a loving relationship through attentive and thoughtful gestures. Co-written by McCreery alongside seasoned Nashville songwriters Rhett Akins and Lee Thomas Miller, the track reflects McCreery’s personal experiences and insights gained during his marriage to his wife, Gabi.
The inspiration behind “It Matters to Her” stems from McCreery’s observations on the significance of small acts of kindness in a relationship. He noted that simple actions, such as unloading the dishwasher without being asked, can have a profound impact over time. These seemingly minor deeds accumulate, strengthening the bond between partners and fostering a deeper connection.
Musically, the song carries influences from iconic country duo Brooks & Dunn, whose work served as part of the soundtrack to McCreery’s youth. This influence subtly permeates the track, adding a layer of nostalgic familiarity for listeners.
Upon its release, “It Matters to Her” received a warm reception from both fans and critics, resonating with many for its relatable message and earnest delivery. The song’s authenticity is further highlighted in its official music video, which premiered on People.com. The video offers an intimate glimpse into McCreery and Gabi’s life, documenting their journey as they prepared for the arrival of their first child, Avery. Filmed over several months in their North Carolina home, the video showcases genuine moments of anticipation and joy, reflecting the song’s themes of love and consideration.
The success of “It Matters to Her” was cemented with its RIAA Gold Certification, a milestone McCreery celebrated during a performance at the Grand Ole Opry. Expressing gratitude to his fans and team, McCreery remarked on the special significance of receiving the Gold album plaque on such a prestigious stage, underscoring the song’s impact on his career.
“It Matters to Her” stands as a testament to McCreery’s growth as an artist and individual, encapsulating the lessons learned in his personal life and translating them into a universally appealing narrative. The song not only highlights the importance of mindfulness in relationships but also solidifies McCreery’s place in contemporary country music as a storyteller who draws from authentic experiences to connect with his audience.